Amaphuzu amathathu adinga ukunakwa lapho uklama ukupakishwa kwebhokisi lobucwebe

Idizayini yokupakishwa kwebhokisi lobucwebe iyinto ebaluleke kakhulu kubathengisi, futhi abathengisi bayithuthukise kakhulu inzuzo yabo kanye nokuqwashisa ngomkhiqizo wabo okulethwa ukupakishwa. Kodwa-ke, abanye abathengisi baye babika ukuthi nakuba benze umklamo wokupakisha, abayitholanga imiphumela elindelekile. Kungani lokhu kwenzeka? Yini okufanele inakwe lapho uklama ukupakishwa kobucwebe?

1. Incazelo enengqondo yobucwebe amabhokisi umklamo wokupakisha

Incazelo enengqondo ingathuthukisa ukuthembela kwabathengi kubucwebe, isungule ukuqwashisa ngebhrendi okuhle, futhi isize ukuhlola imiqondo yedizayini yobucwebe. Ngakho-ke, ohlelweni lokuklama ukupakisha ubucwebe, kufanele sibe nencazelo enengqondo, kunokuba siphishekele ngobumpumputhe izinto zokupakisha eziphezulu kanye nobuchwepheshe bokupakisha obuyinkimbinkimbi. Lezi zici ziyizidingo ezengeziwe kuphela, futhi incazelo iwukujwayelekile kweqiniso.

Incazelo yeubucwebe ibhokisi lokupakisha designingagqanyiswa ngezindlela ezihlukahlukene, futhi indlela elula nelula iwukuqala ngombala ukunikeza abathengi umthelela obonakalayo, ukuze ukusetshenziswa kombala kudonse ukunaka kwabathengi futhi kukhuthaze ukusetshenziswa. Imibala ehlukene inganikeza abantu imibono ehlukene, ifinyelele imigomo ehlukene, futhi ivumele abantu ukuthi baqonde ulwazi olushintshashintsha njalo, ngakho-ke kufanele silufanise ngokunengqondo. Ngaphezu kwalokho, ukupakishwa kwekhwalithi ephezulu kunomthelela obaluleke kakhulu ekumisweni komkhiqizo, ukuthuthukiswa, nekusasa lomkhiqizo, okwenza abathengi babe ngabokuqala ukucabanga ngomkhiqizo wakho lapho benesidingo sokuthenga.

2. Naka ukuqwashisa brand of jewelry amabhokisi emaphaketheni

Abathengisi babheka ukubaluleka okukhulu ekukhuthazeni umkhiqizo nasekuthengisweni, kodwa abavamile ukunaka ukukhuthazwa komkhiqizo, ingasaphathwa eyokuthi zingakanani izindleko zokuklama ukupakisha, okubonakala kuwukumosha imali kubo. Kodwa ingabe uyazi ukuthi amabhrendi ayimpahla engaphatheki yokuthuthukiswa kwemakethe? Ngokuthuthukiswa komkhiqizo kuphela lapho imikhiqizo ingaba nokukhuthazwa nokuthuthukiswa okungcono. Uma abathengisi bengaliboni inani lomkhiqizo futhi bagxile ekunyusweni komkhiqizo kuphela, imikhiqizo yabo ngeke ithole ukuthotshiswa okungcono.

3. Ubucwebe amabhokisi ukupakishaubuciko kanye nezici

Ukuthatha umkhiqizo wethu njengesibonelo, indlela yethu mayelana nalokhu iwumklamo wesimo. Ngokuncintisana okushubile kwezobucwebe, usayizi wedizayini wamabhokisi obucwebe udinga ukunaka kakhulu ukunakekela izidingo nemikhuba yabathengi, futhi wenze izinguquko eziguquguqukayo ngokuya ngezimo zokusetshenziswa, osekuphenduke inkambiso entsha ekwakhiweni kwebhokisi lobucwebe. Ngokuklanywa kwamabhokisi obucwebe, akufanele nje anikeze izixazululo zokupakisha ezihlukene ezinosayizi abahlukene ezifaneleke kakhulu ulwazi lwabathengi, kodwa kufanele futhi acabangele ukunethezeka nokunethezeka kosayizi bokupakisha kanye nezimo zokusebenzisa kubathengi.

Akukho okuningi ongakusho, njengoba kukhonjisiwe esithombeni esingenhla.